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AI is no longer just for tech giants. This article demystifies how SMEs can leverage practical, accessible AI tools to automate customer service, optimize marketing, and gain powerful data insights. Discover how to start small and strategically use AI to boost efficiency and stay competitive in the modern business landscape.

The image depicts a woman's face centrally, bisected by a bright vertical beam of light that transitions from red on the left to blue on the right. Her eyes are open and looking forward. Surrounding her face is a dark background filled with what appears to be digital code or data, predominantly in shades of red and blue, suggesting a digital or virtual environment. Red, glowing lines and numerical readouts form a reticle-like or targeting overlay, especially around the edges

A digital illustration welcomes viewers to Nexis-SEM, depicting a futuristic journey. A person stands on a mountain path gazing at a large orange sun, futuristic cityscape, and digital icons floating in the vibrant blue-purple sky, all framed by a white border.